Upcoming Sessions

20-22 Mar 2023Online$1,950

The Structure

This comprehensive online training course consists of two modules which can be booked as a 3-Day Online Training event, or as individual, 1-Day online training courses. Module 1: Leading for Creativity Module 2: Storytelling for Influence Module 3: Cultivating Creative Collaboration

Online Training Course Outline

Module 1: Leading for Creativity

Session 1
  • What is creativity
  • Why creativity is crucial in 21st century business
  • From goals to creativity: adjust your leadership style
  • 4 Step life cycle of creativity
  • Debunk employees’ “I’m not creative” myth
Session 2
  • Develop a creativity-biased environment
  • 3 Vital elements: autonomy, mastery, purpose
  • Unlock employees’ 7 different intelligences
  • Barriers to creativity (and failure is not one!)
Session 3
  • Encourage Blue Sky thinking
  • Creative problem-solving techniques
  • Seek out diversity
  • Action plan your steps to Leading for Creativity

Module 2: Storytelling for Influence

Session 1
  • Why stories resonate
  • How stories can improve Sales and Market Share
  • The psychology of the buying process and ow stories affect it
Session 2
  • How to develop a storyline that supports your Brand ideals
  • Communicating your story compellingly and authentically
  • Building storylines
Session 3
  • How to weave the narrative into your sales process
  • Varying your story by customer type
  • Making your stories ‘stick’

Module 3: Cultivating Creative Collaboration

Session 1
  • Rethinking creativity
  • Improving your creativity
  • Key steps to effective collaboration
  • 4 Stages of building high performing teams
  • 4 Step life cycle of creativity
Session 2
  • Increase communication and increase creativity
  • Establish a shared vision & common goal
  • Develop a collaborative, not a competitive, environment
  • Feedback: the essential ingredient of successful collaboration
Session 3
  • Barriers to creativity (and failure is not one!)
  • Use your collective intelligences – all 7 of them
  • Value, encourage and foster diversity and external views
  • Learn to work with conflict, not ignore it
  • Action plan your steps for Creative Collaboration
Download Course Brochure in Pdf format
Download Course Brochure

The Structure

This comprehensive online training course consists of two modules which can be booked as a 3-Day Online Training event, or as individual, 1-Day online training courses. Module 1: Leading for Creativity Module 2: Storytelling for Influence Module 3: Cultivating Creative Collaboration

Online Training Course Outline

Module 1: Leading for Creativity

Session 1
  • What is creativity
  • Why creativity is crucial in 21st century business
  • From goals to creativity: adjust your leadership style
  • 4 Step life cycle of creativity
  • Debunk employees’ “I’m not creative” myth
Session 2
  • Develop a creativity-biased environment
  • 3 Vital elements: autonomy, mastery, purpose
  • Unlock employees’ 7 different intelligences
  • Barriers to creativity (and failure is not one!)
Session 3
  • Encourage Blue Sky thinking
  • Creative problem-solving techniques
  • Seek out diversity
  • Action plan your steps to Leading for Creativity

Module 2: Storytelling for Influence

Session 1
  • Why stories resonate
  • How stories can improve Sales and Market Share
  • The psychology of the buying process and ow stories affect it
Session 2
  • How to develop a storyline that supports your Brand ideals
  • Communicating your story compellingly and authentically
  • Building storylines
Session 3
  • How to weave the narrative into your sales process
  • Varying your story by customer type
  • Making your stories ‘stick’

Module 3: Cultivating Creative Collaboration

Session 1
  • Rethinking creativity
  • Improving your creativity
  • Key steps to effective collaboration
  • 4 Stages of building high performing teams
  • 4 Step life cycle of creativity
Session 2
  • Increase communication and increase creativity
  • Establish a shared vision & common goal
  • Develop a collaborative, not a competitive, environment
  • Feedback: the essential ingredient of successful collaboration
Session 3
  • Barriers to creativity (and failure is not one!)
  • Use your collective intelligences – all 7 of them
  • Value, encourage and foster diversity and external views
  • Learn to work with conflict, not ignore it
  • Action plan your steps for Creative Collaboration
10:30 - 11:00 : Welcome, Setup, Registration
11:00 – 12:30 : First Session
12:30 – 12:45 : Break (15 minutes)
12:45 – 14:15 : Second Session
14:15 – 14:30 : Break (15 minutes)
14:30 – 16:00 : Third Session

The Certificate

    An Anderson e-Certificate will be provided to delegates who attend and complete the online training course

Info & In-house Solution

For more information about this course, call or email us at:

Call us: +971 4 365 8363

Email: info@anderson.ae

Request for a Tailor-made training and educational experience for your organization now:

Request for In-house

Callback Request

    Callback Request