Mini MBA: Leadership for
Emerging Women Leaders

Are you a woman leader looking to enhance your business acumen?

This Anderson training course offers a deep dive into the essential topics covered in Executive MBA programs, specifically tailored to address the development needs and challenges faced by women managers and aspiring leaders, as well as their male counterparts. Understanding key areas such as people management, marketing, finance, and strategy is crucial for any effective manager, and this course emphasizes the leadership skills of influence and negotiation to achieve outstanding results.

Through this dynamic and interactive course, you will explore management theories and apply practical skills to overcome obstacles and build confidence. Delivered in an engaging and participatory format, the program will equip you with fresh ideas and innovative approaches to drive success in your role.

By the end of this Anderson online training course, you will be able to:

• Manage people’s performance optimally
• Understand the key elements of successful marketing
• Produce plans which support the organisation’s strategic aims
• Understand financial statements and be able to ask incisive questions
• Interact effectively with stakeholders for mutual benefit

This Anderson online training course is suitable to a wide range of professionals but will greatly benefit:

• Women new to supervisory or managerial roles
• Women wanting to develop leadership capabilities
• Women wanting to gain knowledge of managerial methods and techniques
• Men in supervisory or managerial roles wishing to work collaboratively with women
• Project managers, professionals or team leaders wanting to gain business acumen

Suitable adult learning methods and technologies will be employed to maximise retention and application of learning. These include a mix of presentations, discussion, practical activities, videos, team practice exercises and case studies.

• Understand the HR cycle
• Understand key elements of recruitment, selection, induction, retention and development of staff
• Develop capabilities in use of competencies in selection and development
• Enhance skills in conducting appraisals & managing performance
• Develop skills and confidence in giving and receiving feedback
• Recognise importance and value of partnership working

• Understand the 5 essential areas of marketing & their critical role
• Apply analysis of macro & micro environments for strategic decision-making
• Learn techniques for successful relationship building with key audiences
• Learn to use marketing communications mix for single activities and campaigns
• Develop knowledge of frameworks for planning marketing communication activities
• Gain understanding of elements of a brand and its consistent use on- and off-line

• Understand key concepts in development of strategies
• Understand how objectives and plans must align with corporate strategy
• Develop skills in identifying and managing risks
• Consider the human impact of change and uncertainty
• Learn how to overcome barriers to effective strategy implementation
• Link theory to practice: how strategy affects every job

• Use financial knowledge to help manage a company in today’s business environment
• Understand why good financial information is critical to company success
• Understand and analyse financial statements
• Apply appropriate financial measures to financial statements to assess viability
• Use financial knowledge to make more effective decisions
• Use case studies to prepare financial statements

• Develop skills and attitudes to deliver ‘Win-Win’ negotiation outcomes
• Acquire knowledge of influencing strategies
• Conduct stakeholder analyses
• Prepare influence diagrams
• Learn tactics for successful negotiations
• Understand your opponent’s negotiating style and tactics

Anderson e-Certificate of Completion will be provided to delegates who attend and complete the course.