AI-Driven Customer Service Excellence

An Intensive 5-day Training Course

AI-Driven Customer Service Excellence

Delivering Intelligent, Personalised, and Efficient Customer Service with AI

UPCOMING SESSIONS

Classroom sessions
DateVenueFee
27-31 Jul 2026Dubai - UAE$5,950RESERVE A SEAT
14-18 Dec 2026Dubai - UAE$5,950RESERVE A SEAT
26-30 Jul 2027Dubai - UAE$5,950RESERVE A SEAT
13-17 Dec 2027Dubai - UAE$5,950RESERVE A SEAT
Online sessions
DateVenueFee
18-22 May 2026Online$3,950RESERVE A SEAT
07-11 Sep 2026Online$3,950RESERVE A SEAT
02-06 Nov 2026Online$3,950RESERVE A SEAT
17-21 May 2027Online$3,950RESERVE A SEAT
06-10 Sep 2027Online$3,950RESERVE A SEAT
01-05 Nov 2027Online$3,950RESERVE A SEAT

Training Course Overview

AI-Driven Customer Service Excellence training course addresses the growing demand for faster, smarter, and more personalised customer service in highly competitive markets. As organisations manage increasing interaction volumes across digital channels, maintaining consistent service quality while controlling costs has become a strategic priority.

Artificial intelligence is reshaping how customer service functions operate and deliver value. Capabilities such as chatbots, virtual agents, natural language processing, predictive analytics, voice recognition, and robotic process automation are enabling organisations to respond more efficiently, personalise interactions, and anticipate customer needs. Rather than replacing human teams, AI enhances service professionals’ effectiveness by automating routine tasks and supporting informed decision-making.

This AI-Driven Customer Service Excellence training course provides a structured and practical approach to adopting AI across contact centres, digital channels, and CRM environments. It connects technology deployment with governance, data protection, and ethical considerations, ensuring sustainable implementation. Participants gain the insight needed to align AI initiatives with customer experience goals, operational efficiency, and measurable service performance improvements.

Training Course Objectives

AI-driven customer service excellence requires both strategic understanding and practical application to deliver measurable results. This training course equips participants with the knowledge and tools to design, implement, and manage AI-enabled service operations responsibly and effectively.

By the end of this training course, participants will be able to:

  • Understand how artificial intelligence reshapes modern customer service operations
  • Design AI-enabled service models and end-to-end customer workflows
  • Deploy chatbots, virtual agents, and automation tools with confidence
  • Use AI for customer insight, sentiment analysis, and service personalisation
  • Integrate AI capabilities with CRM and contact centre platforms
  • Improve response times, service quality, and overall customer satisfaction
  • Apply governance, privacy, and ethical principles in AI-driven environments
  • Measure performance, service impact, and ROI of AI-enabled customer service initiatives

Designed for

AI-driven customer service strategies are relevant across industries where service quality, speed, and customer experience influence organisational success. This training course supports professionals responsible for service delivery, digital transformation, and operational performance.

This training course is suitable for:

  • Customer service managers and departmental leaders
  • Contact centre and call centre management professionals
  • Customer experience and service design specialists
  • CRM, digital transformation, and service optimisation teams
  • IT, automation, and service technology managers
  • Public sector professionals responsible for citizen services
  • Service leaders in banking, telecom, retail, utilities, and e-commerce sectors

Learning Methods

AI-driven customer service learning is delivered through a structured and engaging approach designed to maximise understanding and practical application. This training course combines expert-led instruction with collaborative discussion to ensure concepts are clearly explained and contextualised.

Participants explore real-world service challenges through guided discussions, examples, and practical insights aligned with current industry practices. Concepts such as AI-enabled workflows, customer analytics, automation, and governance are examined step by step, enabling participants to connect theory with operational realities. Group interaction encourages shared learning, critical thinking, and reflection on how AI can enhance existing service models.

This balanced learning approach ensures participants leave with a clear understanding of AI-driven customer service excellence and the confidence to contribute effectively to service transformation initiatives within their organisations.

The Course Outline

Day One: Foundations of AI-Driven Customer Service
  • Evolution of customer service approaches and operating models
  • Key AI technologies supporting customer service (NLP, ML, RPA, Voice AI)
  • Customer journey mapping within digital service ecosystems
  • Collaboration between human agents and AI systems in service delivery
  • International best practices and illustrative case studies
Day Two: AI-Enabled Customer Interaction Channels
  • Chatbots and intelligent virtual customer assistants
  • Voice bots and AI-supported contact centres
  • Omni-channel service delivery (web, chat, email, WhatsApp, social platforms)
  • Design and structuring of effective AI-based conversations
  • Escalation processes and seamless handover to human agents
Day Three: Customer Intelligence, Analytics, and Personalisation
  • AI-based customer profiling and segmentation techniques
  • Sentiment analysis and emotion detection
  • Predictive analytics for anticipating customer behaviour
  • Personalised service delivery and recommendation systems
  • CRM integration and customer data management
Day Four: Automation and Service Operations Excellence
  • Application of Robotic Process Automation (RPA) in service operations
  • Automation of complaints handling, tickets, refunds, and follow-up activities
  • AI-driven workflow optimisation
  • Managing service quality and SLAs within AI-enabled environments
  • Enhancing productivity and optimising operational costs
Day Five: Strategy, Governance, and Performance Management
  • AI governance frameworks and ethical customer engagement
  • Data protection, privacy, and regulatory compliance requirements
  • Risk management in AI-enabled service environments
  • Developing a structured AI customer service roadmap
  • Performance KPIs, dashboards, and ROI evaluation
  • Implementation planning supported by case study analysis

The Certificate

  • Anderson Certificate of Completion will be provided to delegates who attend and complete the course

In Association With

Aztech
Copex
Coventry
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    How can I register for a training course?

    There are several convenient ways to register for our training programs:

    • Online: Explore our training calendar, choose the course that suits your needs, and click the “Register Now” button on the course details page.
    • Email: Share your details, including your name, organization, email address, and selected course, by sending an email to  [email protected]
    • Phone: Reach out to us directly at +971 4 273 3503, and our team will guide you through the registration process.

    When will I receive confirmation of my registration?

    Once your registration is successfully completed, you will receive a confirmation email within 24 hours. This email will contain your registration details, invoice, and the necessary joining instructions for the course.

    What does the training fee cover?

    The training fees include full access to the training venue, along with comprehensive training materials to enhance your learning experience. Additionally, participants will be provided with writing supplies and stationery. To ensure comfort and convenience, the fee also covers lunch and refreshing coffee breaks throughout the duration of the course.

    Where are your training courses held?

    Our training programs are hosted at luxurious five-star hotels in prestigious destinations across the globe. Some of our popular locations include Dubai, London, Kuala Lumpur, Amsterdam, New York, Paris, Vienna, and many other iconic cities.

    Can I request customized corporate training?

    Yes, we offer tailored corporate training solutions to meet your organization’s specific needs. Please contact us at [email protected] or call +971 4 273 3503 for more information.

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