Leadership Under Attack

Growing levels of scrutiny on leaders, from outside their organizations and within, have made leadership more challenging than ever. This new and dynamic course examines the crucial survival factors and techniques that the modern Leader can and must deploy. Social Media means that “everyone” can potentially become an angry journalist. The evidence indicates that global leaders and their organizations are being targeted as never before. Deserved or not, the attacks can be ugly, personal, unfair, and unrelenting. Attendance on this course will provide leaders with answers and solutions.

By attending this Anderson training course, delegates will be able to:

• Implement an effective reputation management strategy
• Identify ten ways for Leaders to deal with angry stakeholders
• Understand the fourteen characteristics of an effective Crisis Leader
• Develop the ten steps the Board should take Before, During and After Crisis
• Understand why good managers sometimes make poor Crisis Leaders
• Understand how to remedy any Social Media gap in Crisis Communications
• Analyse incoming crisis information and deliver a successful press briefing
• Understand the five deadly Leadership behaviours & the six winning strategies

This Anderson training course is suitable to a wide range of professionals but will greatly benefit:

• Leaders, Managers or Team Leaders involved in crisis decision making
• Public Relations professionals
• Crisis Management Team members
• Emergency Response professionals
• HSSE Professionals

• How to prepare for something that you do not know is going to happen?
• Alternative facts and fake news implications
• Consider the difference between Crisis Management & Issues Management
• How to survive the attack - What type of response is required?
• The demands of Social Media on the Organization
• Recent Case Studies

• Rapid Team building when the problem arrives
• Ultimate goal of the team, is situation awareness
• Leadership delegation to the Team
• Six Social Media musts for crisis communications within the team
• Six P´s of Team Crisis Management

• What to do when you or your company has clearly done something wrong
• How to know if a mistake has been made?
• How to explain your actions and make amends?
• Have you caused harm with a deviation from corporate policies?
• How to avoid battles - Ten ways to avoid conflict
• In a Crisis situation does personality “Trump” planning

• Listen and Learn, and Learn to Look and Listen more
• Decision making psychology as an individual and collectively
• Fighting for and controlling crisis information with Courage and Determination
• Nine habits that lead to terrible decisions
• Controlling and delivering on perceptions
• Examination of Leadership applications in Past Crises: Successes & Failures

• How to run a difficult Press Conference
• Essential guidelines and checklists for TV Interviews
• Implementing a Reputation Management Strategy
• Case Studies - Those who survived, how did they achieve that?
• Crisis Communications Exercise – Press conference to a given scenario

Anderson Certificate of Completion will be provided to delegates who attend and complete the course