The Complete Course in Protocol, Ceremonial and Etiquette

An Intensive 5-day Training Course

The Complete Course in Protocol,
Ceremonial and Etiquette

Cultural, Business and Social Awareness to Build Better Relations

UPCOMING SESSIONS

Classroom sessions
DateVenueFee
14-18 Apr 2025Dubai - UAE$5,950RESERVE A SEAT
30 Jun-04 Jul 2025London - UK$5,950RESERVE A SEAT
15-19 Dec 2025Dubai - UAE$5,950RESERVE A SEAT

Training Course Overview

What kind of impression do you make during a first meeting? Psychologists suggest it only takes 7 seconds for someone to decide if they like and respect you. Adhering to correct business etiquette fosters a professional and respectful environment, leading to smoother communication and better relationships. In today’s global business world, understanding protocol and etiquette is crucial for navigating official functions and handling high-pressure situations with grace. Proper etiquette demonstrates thoroughness and cultural awareness, earning you respect in negotiations. The Complete Course in Protocol, Ceremonial, and Etiquette provides a practical and engaging approach to mastering these skills, helping you navigate any situation with confidence and sophistication—far beyond the outdated and rigid etiquette lessons you might have seen in movies.

This Anderson training course will feature:

  • Cultural awareness and sensitivity for improved relations and negotiations
  • The correct protocol for any occasion
  • Researching and confirming correct forms of address, salutation and conversation
  • The procedures for ceremonial events and occasions
  • The rules for RSVP, inviting, greeting, gift giving and dining
  • How to ensure you are well briefed and prepared for each occasion

Training Course Objectives

By the end of this training course, participants will be able to:

  • Understand social and business etiquette and your brand
  • Feel confident in formal and informal business social situations
  • Understand complex protocol and ceremonial
  • Be aware of the conventions of dining etiquette and conversation
  • Create a powerful impression through effective self-presentation
  • Communicate effectively with cultural awareness and sensitivity

Designed for

This Anderson training course is suitable to a wide range of professionals but will greatly benefit:

  • Senior managers
  • Staff working in international relations
  • Staff working with government officials
  • Staff of international and non-governmental organisations
  • Practitioners in other fields seeking an entry point into the world of protocols -
  • Event organisers, journalists, businesspeople, and other professionals who interact with politicians, ministers and government officials

Learning Methods

This Anderson training course will utilise a variety of proven adult learning techniques to ensure maximum understanding, comprehension and retention of the information presented. This training course is highly interactive, asking delegates to reflect on their communication, thinking and practice. Your highly experienced facilitator will guide your learning using a wide variety of proven adult learning methods including direct input, video, discussions, case studies and group and individual exercises to focus on the themes of the course, practice skills and receive feedback.

The Course Outline

Day One: The Importance of Protocol and Etiquette
  • From the world of diplomacy to business and the boardroom
  • Establishing credibility in negotiations and business affairs
  • The practice of etiquette and the language of diplomacy
  • What are your business contacts looking for?
  • How to establish rapport and good relations
  • The importance of emotional intelligence coupled with cultural awareness
Day Two: Creating the Right First Impression
  • Conventions of business correspondence and invitations across the world
  • Dressing for success – the appropriate attire for the occasion
  • It starts with a name – getting names and titles right
  • Business cards, their form, giving and receiving
  • Giving and receiving gifts
  • Handshakes, bows and the first contact
  • How to introduce another person
Day Three: Invitations, Events and Ceremonies
  • Event briefing for yourself and others
  • Flags and badges, When and where are these used
  • Precedence and seating on formal occasions
  • Conversation topics and style
  • The order of speeches and their introduction
  • Dining and dining etiquette
Day Four: International Negotiations
  • Cross cultural negotiation
  • Negotiation style – Northern cultures
  • Negotiation style – Southern cultures
  • Sources of help and support
  • Dealing with different cultures - research
  • Building your international contacts list
Day Five: Developing Your Skills and Action Planning
  • Non-verbal cross-cultural communications
  • Cross-cultural conversation skills.
  • International dress codes for each occasion
  • Building cultural diplomacy
  • Organising international meetings and VIP visits
  • Developing your Personal Action Plan

The Certificate

  • Anderson Certificate of Completion will be provided to delegates who attend and complete the course
Course Enquiry

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    How can I register for a training course?

    There are several convenient ways to register for our training programs:

    • Online: Explore our training calendar, choose the course that suits your needs, and click the “Register Now” button on the course details page.
    • Email: Share your details, including your name, organization, email address, and selected course, by sending an email to  [email protected]
    • Phone: Reach out to us directly at +971 4 273 3503, and our team will guide you through the registration process.

    When will I receive confirmation of my registration?

    Once your registration is successfully completed, you will receive a confirmation email within 24 hours. This email will contain your registration details, invoice, and the necessary joining instructions for the course.

    What does the training fee cover?

    The training fees include full access to the training venue, along with comprehensive training materials to enhance your learning experience. Additionally, participants will be provided with writing supplies and stationery. To ensure comfort and convenience, the fee also covers lunch and refreshing coffee breaks throughout the duration of the course.

    Where are your training courses held?

    Our training programs are hosted at luxurious five-star hotels in prestigious destinations across the globe. Some of our popular locations include Dubai, London, Kuala Lumpur, Amsterdam, New York, Paris, Vienna, and many other iconic cities.

    Can I request customized corporate training?

    Yes, we offer tailored corporate training solutions to meet your organization’s specific needs. Please contact us at [email protected] or call +971 4 273 3503 for more information.

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    Can’t find the what you are looking for? Contact us and we’ll be happy to assist you.
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