Course Schedules

Classroom 7 Sessions
Online / Live
Live

No dates scheduled

Introduction

Entrepreneurial skills and innovation capability are essential in today’s global economy, where sustainable growth depends on the ability to turn ideas into viable business outcomes. This Entrepreneurial Skills Training Course focuses on evaluating new business ideas and understanding how innovation differs from invention. While invention introduces new methods, innovation succeeds through effective application, delivery, and value creation.

This training course explores why individuals and organisations that successfully implement ideas often achieve greater rewards than those who only generate them. Participants gain insight into identifying opportunities, assessing commercial potential, and understanding the conditions required for ideas to survive and grow in competitive environments.

Through structured learning, this Entrepreneurial Skills training course supports professionals in developing the mindset and analytical approach needed to progress opportunities from concept to execution. The course strengthens the ability to evaluate ideas realistically, secure support, and guide initiatives toward sustainable business success.

What are the Goals?

Developing entrepreneurial thinking strengthens opportunity recognition, evaluation, and execution. This training course enables participants to apply structured approaches to transforming ideas into viable business initiatives.

By the end of this training course, participants will be able to:

  • Identify and remain alert to opportunities within their professional domain
  • Gather and analyse relevant data to evaluate business potential
  • Secure stakeholder support through effective presentation and selling of ideas
  • Organise appropriate delivery mechanisms for new initiatives
  • Maintain focus on implementing the vision and growing the business
  • Strengthen confidence in progressing ideas from concept to execution

Who is this Training Course for?

This Entrepreneurial Skills training course is designed for professionals involved in innovation, opportunity development, and strategic growth. It supports individuals who contribute to new ideas within organisations or seek to evaluate emerging business concepts.

This training course will greatly benefit:

  • Intrapreneurs responsible for innovation within established organisations
  • Senior leaders focused on long-term vision and business sustainability
  • Professionals interested in developing or supporting start-up initiatives
  • Senior managers involved in strategic and business planning activities
  • Individuals contributing to opportunity evaluation and investment decisions
  • Professionals seeking structured methods for assessing new business ideas

How will this Training Course be Presented?

Practical entrepreneurial learning within this training course blends analytical frameworks with applied business thinking. Participants engage in facilitated discussions, case-based learning, and structured evaluation exercises focused on opportunity assessment and delivery planning.

The training course explores recognised tools such as portfolio analysis, market evaluation techniques, and planning models to strengthen decision-making. Interactive activities encourage participants to test ideas against commercial, operational, and investment criteria.

Realistic scenarios support understanding of investor perspectives, stakeholder expectations, and execution challenges. Through guided reflection and collaborative discussion, participants develop a structured approach to innovation. This learning method ensures the training course delivers practical insight that can be confidently applied to evaluating and developing new business ideas.

Course Content

Day 1

Why this Matters Now and for this Century; Where are the Opportunities?

  • Why this topic matters – historical context and the next 50 years
  • Some examples of successful innovations – why they succeeded
  • Some general principles for successful entrepreneurial innovation
  • The importance of the entrepreneurial “mindset”
  • The importance of the technology “envelope”
Day 2

Identifying and Evaluating the Opportunity (Portfolio Analysis)

  • Classic portfolio approaches – Boston and Ansoff matrices
  • Using market research to identify and evaluate opportunities
  • Critical “hurdle” rates for entrepreneurs and investors
  • Creating the “pitch” for funding
  • Scaling the opportunity
Day 3

Planning the Delivery - Fishbone

  • How can the service or product be produced most effectively?
  • Getting the resources – money, people, materials
  • Producing the business plan – the “Fishbone” approach
  • Target setting and defining milestones
  • Making the plan a reality
Day 4

Acting as a “Business Angel” - Evaluating a Case Study

  • What are investors looking for?
  • How do “angels” evaluate opportunities?
  • What is the ecosystem for business innovation?
  • How to sell the idea effectively
  • How to keep control of “your baby”
Day 5

Pulling it together – the Five Whys

  • Why is the opportunity there?
  • Why do you think you can exploit it?
  • Why should investors back you?
  • Why should people work with you?
  • Why not do it?

The Certificate

Recognition
  • Anderson Certificate of Completion for delegates who attend and complete the training course
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