Stakeholder Engagement
& Management Course

In today's dynamic professional landscape, effective engagement with stakeholders is crucial for the success of projects, programmes, and change initiatives. In this current and very practical course you will master the art of stakeholder engagement and management to drive success in every project and professional endeavour. You will learn how to identify, evaluate, communicate, collaborate and engage with diverse stakeholders, both internal and external. You will elevate your skills in negotiation, influence, communication, and persuasion. 

Unlock the potential of your projects by mastering key tools for stakeholder engagement and management, developing communication strategies, demonstrating effective negotiation techniques, designing tailored engagement plans, and establishing robust mechanisms to manage change and engage with all stakeholders. Tailored for professionals in government, private and NGO organisations, this Stakeholder Engagement & Management Course is ideal for new to stakeholder management or those wishing to update their core skills in the topics covered.  

This Anderson training course will feature:

• The stakeholder engagement process 
• Core communication skills for stakeholder management 
• Negotiation skills for stakeholder professionals
• Effective change leadership 
• Managing cross-cultural stakeholder relationships

By attending this Anderson training course, delegates will be able to:

• Use key tools for stakeholder engagement and management
• Develop strategies to build rapport and manage stakeholder expectations
• Demonstrate effective negotiation and collaboration techniques
• Design and implement tailored communication plans
• Establish mechanisms to engage with all stakeholders

This Anderson training course is suitable to a wide range of professionals but will greatly benefit:

• Professionals who want to learn techniques related to stakeholder engagement and management
• Team leaders, supervisors, section heads and managers
• Project Management staff
• Technical professionals including those in Maintenance, Engineering & Production
• Human Resource Professionals
• Those new to stakeholder engagement

This Anderson training course employs a diverse array of proven adult learning techniques to maximise understanding, comprehension, and retention of the material presented. Participants will engage in individual and group activities, role-plays, small-group exercises, short videos, and case studies, all designed to reinforce key concepts. Enjoyable yet educational activities will be integrated throughout the course to ensure a dynamic and engaging learning experience. This highly practical course emphasises hands-on learning with numerous team and individual activities, providing participants with the opportunity to apply their new skills in real-world scenarios.

• Essentials of stakeholder management – skills and competencies
• History of stakeholder theory  and the difference between engagement and management
• Identifying stakeholders – key techniques
• The three key tools of stakeholder analysis
• The potential outcomes from poorly conducted stakeholder engagement

• Communication psychology and removing communication barriers
• The importance of empathy
• Assessing and classifying key influencers
• Developing an action plan for engaging with key stakeholder
• The importance of personality in stakeholder engagement

• An Introduction to Negotiation
• The win-win concept explored
• The Coleman Raider “bare bones” model
• Create the ideal Best Alternative to a Negotiated Agreement (BATNA)
• Understanding the ZOPA

• The key drivers of change
• Defining the scale of organisational change
• Approaches to organisational change
• Change at the individual, team, and organisational level
• The five psychological phases of change and their effective management

• Understanding the importance of Cultural Intelligence (CI)
• The eight levels of culture
• Quantifying national culture and stakeholder influence
• Negotiating across cultures – the key points
• Personal action planning

Anderson Certificate of Completion will be provided to delegates who attend and complete the course